Both put maps on an AMOLED screen. Garmin lists the 970 at $749.99. Coros lists the Pace Pro at $349. What the gap buys, and whether Black Friday is worth the wait.
The two GPS watches here that both put maps on an AMOLED screen are the Forerunner 970 and the Pace Pro. Garmin's US listing has the 970 at $749.99, and the page shows no sale price. Coros's US shop lists a regular price of $349 and a sale price of $299. On the regular prices, the gap is $400.99. The figures below are the ones on those pages, on Coros's spec sheet, on the Pace Pro overview, and in Garmin's battery table. The compare tool keeps the shelf prices, which round those regular prices to $750 and $350.
The case. Garmin lists 47 x 47 x 12.9 mm, a 1.4-inch AMOLED touchscreen at 454 x 454 pixels, with an optional always-on mode, a sapphire crystal lens and a titanium bezel. Weight is 56 g. The band is a 22 mm QuickFit, and Garmin says it fits a wrist of 135 to 205 mm. Coros lists 46 x 46 x 12.25 mm, and says that height leaves out the optical heart-rate sensor. The screen is a 1.3-inch always-on AMOLED touchscreen at 416 x 416. The overview puts brightness at 1500 nits. Garmin does not publish a nit figure for the 970, so that 1500 has nothing on the Garmin page to sit beside. Coros's lens is mineral glass. The bezel and the cover are fiber-reinforced polymer. Listed weight is 49 g with the silicone band and 37 g with the nylon band. The band is 22 mm, quick release, with a digital dial and a back button as well as the touchscreen.
Battery is where the spec sheets refuse to line up, so the rows have to be read as each brand wrote them. Garmin's manual says the result depends on what you leave switched on. Smartwatch mode, with activity tracking, phone notifications and wrist-based heart rate, is up to 15 days. The manual does not say whether that includes the always-on screen. GPS-only is up to 26 hours. Auto Select is up to 23 hours, which the product page calls SatIQ. All-systems plus multi-band is up to 21 hours. With music, those three GPS modes fall to 14, 13 and 12 hours. Coros prints the same kind of warning: music, backlight, navigation and the rest all move the number. Daily use and sleep tracking is 20 days, or 6 days with the always-on display. All-systems GPS, on GPS, GLONASS, Galileo, Beidou and QZSS, is 38 hours, or 28 with always-on. Dual-frequency is 31 hours, or 24 with always-on. Offline music brings all-systems down to 13 hours, 11 with always-on, and dual-frequency to 12 hours, 10 with always-on. The standard full-GPS row on Coros's sheet is blank. A charge is listed at less than 2 hours. The closest rows are Garmin's all-systems plus multi-band, 21 hours, against Coros's dual-frequency, 31 hours or 24 with always-on. With music those two rows meet at 12 hours, and Coros drops to 10 if the screen stays on. That is a reading of two tables. It is not a charge we timed.
Position and maps. Garmin's page lists multi-band GPS with SatIQ, and describes it as superior positioning accuracy and optimized battery life. That wording is Garmin's. The 970 page also lists full-color built-in mapping, turn-by-turn on a course synced from Garmin Connect, and round-trip routing: enter a distance, get a loop, and if you leave it the watch draws another for the same mileage. Coros lists an all-satellite dual-frequency chipset on those same five constellations. The map lines are downloadable global landscape maps, with trail and street names, plus topo. The navigation extras on the sheet are a checkpoint, back-to-start, a deviation alert, touchscreen map control and safety alerts. Both are sold as a way to follow a route without pulling out a phone. Neither page measures which track holds up under trees.
Heart rate, and the features that make up the $400.99. Garmin lists an Elevate wrist heart-rate monitor and Pulse Ox. The ECG app records an ECG similar to a Lead I and checks it for atrial fibrillation or a normal rhythm. Garmin says it needs the current Connect app and watch software, is not available in every region, and is only intended for adults 22 and over. Running tolerance, a recommended weekly mileage ceiling, is described as a feature of the watch. Running economy, and step speed loss, how much you slow down when your foot hits the ground, need the HRM 600, sold separately. The same listing adds a built-in LED flashlight, a speaker and microphone for calls and voice commands when the watch is paired to a phone, Garmin Pay with participating providers, and music from Spotify, Deezer, Amazon Music or YouTube Music, where a subscription may be required. Memory is 32 GB. The water rating is 5 ATM. The manual says the device withstands pressure equivalent to a depth of 50 meters.
Coros lists an optical heart-rate monitor, and notes that it may not work over tattoos, plus an optical pulse oximeter and an electrical heart-rate sensor for HRV and wellness checks. The sheet does not call that sensor an atrial-fibrillation ECG. EvoLab is the training block on the page: recovery, fatigue, training load, a race predictor, VO2 max and threshold zones. Effort Pace is listed, along with training plans and pre-planned workouts. A running-form test needs a Coros POD or POD 2. Music is offline playback through supported Bluetooth headsets. Internal memory is 32 GB. Water resistance is 5 ATM, which Coros describes as suitable for surface water and not for diving. The spec sheet does not list a flashlight, a speaker, a microphone or contactless payments.
The Forerunner 570 is the Garmin one step down. Garmin's US pages list it at $549.99 in both the 42 mm and the 47 mm, with no sale price on either, $200 under the 970. The May 2025 announcement gives the 570 an aluminum bezel, up to 11 days in smartwatch mode, and calls the ECG app exclusive to the 970. Garmin's running comparison marks the 570 for multi-band GPS, music storage and Garmin Pay, and leaves mapping, the sapphire lens and the built-in flashlight on the 970. Weights on that chart are 42 g for the 42 mm and 50 g for the 47 mm. If you already know the way home, the 570 is the Garmin that does not charge for a map.
Who should buy which. The Pace Pro, if the job is an AMOLED screen, downloadable maps and the longer GPS lines on the battery table, and $349, or $299 while that sale is on the Coros shop, is the bill. The Forerunner 970, if the sapphire lens, the titanium bezel, the flashlight, contactless payment, calls from the wrist and the ECG app, where Garmin offers it, are why $749.99 is acceptable. The 570, if you want Garmin's multi-band watch and you do not need the map or the light. The rest of the shelf is under GPS watches.
Black Friday 2026 is November 27, the Friday after Thanksgiving, and Cyber Monday is November 30. The when to buy calendar treats that weekend as the one when watches usually see their deepest cuts of the year. The page is plain that the windows are typical dates from past years, and that retailers confirm them closer to the day. Checked on November 1, Garmin's US listing is still $749.99 with no sale price, and both 570 sizes are still $549.99. Coros's US shop is $299 against a regular $349. Neither brand page is advertising a November 27 number. The $50 already off the Pace Pro is today's price, not a published Black Friday deal.
Our verdict: buy the Pace Pro when maps, the screen and the longer GPS lines on the battery table are the reason you are here, and the flashlight, the payments and the phone calls are not. Buy the Forerunner 970 when those extras, the sapphire case and the ECG app are why the extra $400.99 is fine. Buy the Forerunner 570 when you want Garmin and you already know the route. Wait for Black Friday only if nothing in the next month needs a watch, and you can live with a Garmin discount that is not on the page today. If the Pace Pro at $299 already looks like the cut, it is listed now.
New pieces, and the sales worth knowing about. That's the whole letter.